The internet of today is competitive, and having a strong local SEO strategy is a necessity for small businesses. Most business owners know the difficulty of remaining competitive online, but they don’t know where to start. Small businesses owners should consider...

If blogging had a secret sauce or magic potion, this would be it. By far, this is the most common question I get asked about blogging and social media. When is right time to share blog posts on social media? I can confidently respond without hesitation… It depends....

With all of the talk about how Facebook is changing algorithms to push down your page's posts, there's finally something to look forward to! It's called Facebook Audience Optimization, and it's a new tool which allows Facebook Page publishers to better target the...

Most people believe that increasing social media exposure is all about getting more followers. That's not entirely true. Certainly, building your own social media following is important, but consider this question... [Tweet "Which is easier? Adding 5,000 followers, or...

https://www.youtube.com/watch?v=blA7VOZQkvU Your e-mail strategy is probably one of the most important elements of you online marketing plan. And that means you'll need the best tool available to handle the job. In this clip from our webinar on e-mail subscriber...

I've talked to several business clients recently who want to establish a presence on Facebook, but they aren't sure what it means and how they can use it to their advantage. This infographic provides some interesting insight into the motivations of Facebook users and...

As I meet with clients who want to set up a presence on the social media platform that everyone seems to be on, one thing that I'm regularly impressed with is that their experience extends far beyond the date that the Facebook page was created. So how do you highlight...