How To Capture and Nurture Leads From Your Website

Category: Business Strategy
Skill Level: Intermediate
Webinar Recorded: August 15, 2019


Getting inbound leads is arguably one of the most important goals of your marketing efforts. No leads mean no sales. And you need sales to survive and grow.

In this webinar, you’ll learn about the fundamentals of inbound and how to build a strategy to capture new leads and nurture them to the next steps in your sales flows.

We’ll discuss the following topics:

  • What is “inbound” and why is it so important?
  • Starting with purpose and goals
  • How to attract new leads to your website
  • Capturing the leads who make it to your website
  • Retargeting visitors to stay in front of them
  • Developing a plan to engage the leads you capture
  • Engaging beyond the sale

When you finish this webinar, you’ll have the basic knowledge and tools to help you put together an inbound marketing plan and start capturing more customers for your business.