the shocking truth about getting published

the shocking truth about getting published

getting published, self publishingNearly every blogger I know has the goal of getting published. Unfortunately, few ever reach that goal. Some struggle with the high perceived investment of time and/or money. Others feel like they may not be able to overcome certain technical aspects of publishing. Regardless of the obstacle, if you’re one of those bloggers who dream of getting published, then I’m here to share a shocking truth with you.

It may not be the easiest thing you’ve ever done. And it is a lot of work. Our dreams and goals rarely ever just happen to us. But if you’ve been blogging for a while (six months or more), then the truth is…

Let me tell you a little story that might encourage you. I had been blogging for a few years when it happened for me. And I was struggling with the idea that I wasn’t even close to getting published when someone gave me some encouragement. Then an author friend challenged me to consider the work I’ve already done. At the time I had about 600 posts on my blog. And at an average of about 500 words each, I had over 300,000 words of content already published!

Considering that an average 200-page book is about 60,000 words, I quickly realized that I had written enough content to fill FIVE full-length books!

So I had already done the work, I just needed to figure out how to convert some of that existing blog content into a book that I could market and sell.

To make a long story short, within a few months I self-published my first book. But that’s not even the most exciting part of the story! While I was in the launch process of that first book, a small, start-up publisher read the book, and offered me a contract to write another book with them. Then, within a few months after that deal I was signing yet another book contract, but this time with one of the major publishers in my niche!

This could be your story too!

How can I say something like that? Well, the truth is that I’m nobody special. Which means that if I can do it, then so can you. I’m so certain about this, that I’m going to help you make that happen! I know for a fact there are far better writers out there than me. But for whatever reason they feel like the obstacles preventing them from getting published are just too big. So I’m here to tear down those obstacles, and help you achieve your dreams.

The first step in this process is to stop listening to the lies that you can’t do it on your own. Do you know who says more than anyone else that you’ll never get published without a literary agent? You guessed it, literary agents!

The publishing industry is getting flipped upside down these days, thanks to a little device called the e-reader. That means anything is possible!

kindle, e-reader, e-book, publishing

My goal is to help you learn how you can leverage the latest technology and trends in the publishing industry to take the steering wheel for reaching your publishing goals into your own hands!

I’m developing a course as we speak that will help you learn everything you need to know about how to take the work you’ve done on your blog and turn it into a published book that you can market and sell. My plan is to deliver three key resources to help you out at whatever level you need:

1. FREE webinars where I’ll teach you more about the process of getting published
2. A full training program that will walk you step-by-step through the process and give you deeper how-to instruction an every task involved
3. Personal coaching from me to answer questions and offer advice to help you be as successful as you can be

Dude… seriously… let’s rock this thing! Let’s get you to where you want to be in your writing career!

from blog to e-book publishing

from blog to e-book publishing

When you’re passionate about something, and begin sharing that passion with others through blogging and social media, it won’t take long for you to develop a good amount of content on the subject. And that content can easily be leveraged to publish an e-book.

Publishing can be a fun and exciting space to get into, and can even help you reach your goals for developing your audience platform.

Consider this…

When I looked back at 5 years of blogging on, I noticed that I had over a half million words of content on the website. I knew there had to be a book in there somewhere. So I started by looking at the series I’ve written, and one of my favorites was the daily trip journals that I wrote about my 2+ weeks in Africa (my first mission trip).

As I read through the posts, I realized that the series could have been an interesting e-book by itself. But I noticed something deeper happening, so I wrote a little more around the trip journals to talk about how I became The Unlikely Missionary: From Pew-Warmer to Poverty-Fighter. As a result, being a published author has opened new doors for me as an ‘expert’ on faith-based activism and foreign missions. The book is now a best seller in books in Christian Evangelism, and has passed 10,000 copies in total distribution!

As the Kindle and Nook versions started to sell, I decided to give away a free PDF copy of the book to people who subscribed to Before offering this free download, I was adding an average of 8-10 new e-mail subscribers per month (slow, but steady). And since offering the download, I’ve been averaging 70-75 new e-mail subscribers per month!

e-book, kindle, nook, blogThe bottom line is that if you’re sharing something on a subject that you’re passionate about, then you won’t want to miss the opportunity to expand your message beyond a single platform. There are obvious benefits to working from blog to e-book, including:

  • It’s a great way to re-purpose older content on your blog, and make it fresh and new
  • It establishes you as an expert on the subject that you’re writing about
  • It’ll open other doors to get you and your message in front of more people
  • It becomes an additional revenue stream as it continues to sell
  • It can be used to increase the size of your subscriber base

That’s all not to mention that your friends will now introduce you as their friend who wrote a book on (insert subject here).

Services like Amazon’s Kindle Direct Publishing and CreateSpace, and Barnes and Noble’s Nook Press have made it easier for writers to self-publish and make their work available online.

The best part is that guidelines and restrictions typical in traditional publishing are now gone! You don’t have to write 200 pages of content when your idea might best be communicated in 50 pages. In fact, I’ve seen some great e-books that would only be 17 pages long if printed. This means that you can focus on discussing one idea really well, and not have to worry about meeting someone else’s template for publishing (most likely driven by profit margin formulas).

publishing, ebook publishingTypically, publishing your e-book is free with the services I’ve mentioned. However, when converting blog content into an e-book, there are three pieces you’d be wise to consider spending money on:

  1. Content formatting
  2. Professional editing
  3. Cover design graphics

Using your blog to develop e-book content is definitely a good strategic move. And if this is something you decide to pursue, then let me know what I can do to help you!


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