Local SEO Services
The Local SEO Packages focus on relevant citation building, effective on-page optimization including local schema implementation, natural link building, methodology-based solutions, and Google Map pack inclusion.
Ideal for businesses with actual physical locations and want to build a presence locally.
Helps you attain natural local ranking, and drive foot traffic to your store.
GET A FREE WHITE PAPER ON LOCAL SEO
This guide explains our Local SEO approach that drives traffic to your website and store. Understand the strategies and get noticed in local searches on Google (and more)!
FREQUENTLY ASKED QUESTIONS
What is the difference between Organic SEO and Local SEO?
Organic SEO is location neutral. It’s ideal for websites that generate revenue exclusively online or are just looking to generate awareness through a wide audience. If you’re running a national campaign, or an e-commerce campaign, this is the perfect methodology for you.
Local SEO targets local search specifically. That means that your audience is within a few miles from your business and that your online presence is meant to drive foot traffic to an actual establishment. This is done through several methods including using geo-centric keywords, producing locally relevant content, building citations on local niches and directories, and tying up with websites in the same area.
How many geo locations does our Local SEO packages target?
Each Local SEO Package targets one location. If your business has multiple locations, you would need to buy a package for each one, unless your geo-targets all fall within a 5 mile radius.
What contributes to Local SEO?
On-Page semantic mark-ups and Google Map API integration also help the search engines understand that a website is the virtual representation of a physical business in the location indicated in the map API and marked up in the schema address.
How are citations important for Local SEO?
Google considers the number of citations and where they are in their ranking factor. Nonetheless, the critical part of citations is not their number but the consistency of citations. Each citation must be similar; else Google may display different data for your local business.
How do I place my business in the Google Map pack?
Aside from the Organic and specific Local SEO factors, businesses are displayed in the Google Map pack based on the location of the business and the searcher, data in Google Maps and Google My Business and number of citations pointing to the business and its location among other things.
UNDERSTANDING LOCAL SEO
How To Design a Website for Better Search Engine Ranking
I'm asked about this quite frequently. It's this question about how to design a website and ensure it's set up for the best possible search engine ranking. Because being found on search engines can make or break your online success. So it's not just a question about...
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How To Increase Google Traffic By 48% (A Local SEO Case Study)
Winning in local SEO isn't about doing some magic trick and spiking yourself up to number one overnight. Remember the story about the tortoise and the hare? The idea is simple. Keep doing the right things consistently over time, and you'll win. You can increase your...
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9 Tips to Dominate Local SEO for Small Business
The internet of today is competitive, and having a strong local SEO strategy is a necessity for small businesses. Most business owners know the difficulty of remaining competitive online, but they don’t know where to start. Small businesses owners should consider...
read moreREADY TO ORDER? GOT QUESTIONS?
LOCAL SEO PACKAGES
We suggest a commitment to run Local SEO packages for at least six months. This allows enough time for you to experience the full impact of our efforts.
All Local SEO packages include:
- Dashboard to access and view keyword rankings, website traffic reporting, Google SERPs report, and other data.
- Extensive pre-campaign site audit and keyword research, grouping, and mapping.
- Extensive on-page optimization, which includes Google tools integration and testing, web copywriting, and optimization of tags, headers, meta data, and URLs, among others.
- Rich snippet recommendations including breadcrumbs.
- Local Schema implementation including Local Business Schemas (Phone, Address, Postal Code, Telephone, Maps, Opening Hours), SameAs, Geo + HasMap, Logo, among others.
- Initial local business setup among the top local business categories and data aggregators plus month-on-month rich media citation building to increase business information consistency.
CAMPAIGN SETUP AND OPTIMIZATION
On-Page Optimization
- SEO Road Map
- Webpage Copywriting
- Title Tag, Meta Description, and Meta Keyword Optimization
- Domain Redirect and .xml Sitemap Optimization
- Robots.txt Check
- Broken Link Report
- Rich Snippet Recommendations
- Local Business Information (Phone, Address, Business Name, Opening Hours), Map, Product Information, Images and Logo schemas
Initial Off-Page SEO
- Google My Business, Yelp Listing, Bing Local, Yellow Pages Creation
- Magazine/News Placement, Blog Post Outreach, Press Release Creation and Submission
GOOGLE TOOLS INTEGRATION
On Page Optimization (Google Tools Integration and Testing)
- Google Analytics (GA) and Google Search Console (GSC) Account Creation
- Google Tag Manager (GTM) Website Installation
- Google Analytics Firing Test
- Sitewide Tags Definition and Testing
- Page Tags Definition and Testing
Other On-Page Optimization Strategies
- Schema Element Installation, including website, phone, sameAs, and KML Markups (up to 10 pages)
- Data Highlighter Application (homepage, product page, and 1 other page type such as articles, book reviews, events, local businesses, movies, restaurants, software applications, and TV episodes)
- Google Analytics Filtering (including referral filters and IP filters)
- 301 Page Redirection
- 404 Error Correction
- Internal Linking
- Google Tools Integration Report
Off Page SEO
- Magazine/News Placement
OFF-PAGE SEO, CITATION BUILDING, AND RANK BUILDING
We provide guaranteed blog outreach and magazine placement through our partner magazine sites and blog networks. Each article placement and outreach is ensured to be contextually related to your site to provide the most ranking boost.
For Local Packages, we also build month-on-month additional local citations to increase business information consistency and local search relevancy.
- Blog Post Outreach
- Magazine/News Placement
- Additional Local Citations
- On-Site Blog Post (some packages)
- PDF creation and submission (some packages)
- Press Release Creation and Submission (some packages)
- Video Creation and Submission (some packages)
Local Basic
- General Features:
- 5 Targeted keywords
- 1 Keyword group
- Month 1 Features:
- Up to 5 pages optimized
- 5 Add’l business listings
- Webpage Copywriting (1 page, 350 words per page)
- 5 pages meta content optimized
- Magazine/News Placement (1 article)
- Blog Outreach
- Press Release Creation and Submission
- Month 2 Features:
- Internal Linking (5 links per 10 pages)
- Magazine/News Placement (1 article)
- Ongoing Features:
- Blog Outreach (1 article)
- Magazine/News Placement (1 article)
- 2 Additional Local Citations
- On-Site Blog Post
- PDF creation and submission
- Press Release Creation and Submission
- Video Creation and Submission
Local Silver
Featured- General Features:
- 10 Targeted keywords
- 2 Keyword groups
- Month 1 Features:
- Up to 10 pages optimized
- 10 Add’l business listings
- Webpage Copywriting (3 pages, 350 words per page)
- 10 pages meta content optimized
- Magazine/News Placement (1 article)
- Blog Outreach (1 article)
- Press Release Creation and Submission
- Month 2 Features:
- Internal Linking (10 links per 10 pages)
- Magazine/News Placement (1 article)
- Ongoing Features:
- Blog Outreach (2 articles)
- Magazine/News Placement (2 articles)
- 5 Additional Local Citations
- On-Site Blog Post
- PDF creation and submission
- Press Release Creation and Submission
- Video Creation and Submission
Local Gold
- General Features:
- 20 Targeted keywords
- 4 Keyword groups
- Month 1 Features:
- Up to 20 pages optimized
- 20 Add’l business listings
- Webpage Copywriting (7 pages, 350 words per page)
- 20 pages meta content optimized
- Magazine/News Placement (2 articles)
- Blog Outreach (1 article)
- Press Release Creation and Submission
- Month 2 Features:
- Internal Linking (20 links per 10 pages)
- Magazine/News Placement (1 article)
- Ongoing Features:
- Blog Outreach (3 articles)
- Magazine/News Placement (4 articles)
- 10 Additional Local Citations
- On-Site Blog Post (1 article)
- PDF creation and submission
- Press Release Creation and Submission
- Video Creation and Submission (1 video)
Local Platinum
- General Features:
- 30 Targeted keywords
- 6 Keyword groups
- Month 1 Features:
- Up to 30 pages optimized
- 30 Add’l business listings
- Webpage Copywriting (10 pages, 350 words per page)
- 30 pages meta content optimized
- Magazine/News Placement (2 articles)
- Blog Outreach (2 articles)
- Press Release Creation and Submission
- Month 2 Features:
- Internal Linking (30 links per 10 pages)
- Magazine/News Placement (1 article)
- Ongoing Features:
- Blog Outreach (4 articles)
- Magazine/News Placement (6 articles)
- 15 Additional Local Citations
- On-Site Blog Post (2 articles)
- PDF creation and submission
- Press Release Creation and Submission
- Video Creation and Submission (1 video)
HOW CAN WE HELP YOU?
We're here to help! Don't hesitate to hit us up by email using the form here, or book a free 30-minute consult to discuss your needs.