I’ve talked to several business clients recently who want to establish a presence on Facebook, but they aren’t sure what it means and how they can use it to their advantage. This infographic provides some interesting insight into the motivations of Facebook users and how/why they interact with businesses. It’s important to have a strategy for obtaining Facebook likes, and giving your audience what they’re looking for.

The question is, how are you leveraging Facebook for your brand?


Source: Hubspot Blog